Ideal for families, roommates and offices, the 10-cup Brita® Pacifica Pitcher comes with an electronic indicator that counts each pour so you know exactly when to replace your filter. Your Brita® pitcher helps reduce the amount of chlorine (taste and odor), copper, cadmium and mercury — all of which may be found in tap water. We added other upgrades too, like an improved filter fit and locking lid for less spilling.