TRESemmé Damage Protect Shampoo strengthens hair while shielding it from signs of visible damage such as frizz, flyaways, split ends, dryness and dullness to maintain a healthy-looking shine. Our professional-quality formula, with Vitamin B12 and Rice Protein, gives strength and improved shine. TRESemmé Damage Protect Shampoo is a shampoo for damaged hair that delivers 3x stronger hair* to help prevent future damage, while also reducing the signs of damage your hair may have already experienced. TRESemmé Damage Protect Shampoo also acts as a hair strengthening treatment to help protect and repair hair from Keratin treatments or other types of hair treatments and processing. This shampoo for damaged hair comes from a line of excellent shampoos and conditioners because it protects as it strengthens hair. HOW TO USE: Apply a generous amount TRESemmé Damage Protect Shampoo to clean hair, focusing on the scalp and roots. Follow with TRESemmé Damage Protect Conditioner to condition hair, focusing on mid-lengths and ends. Be sure to lather gently and handle ends delicately to keep split ends at bay. Run a wide tooth comb or fingers through hair to detangle and evenly coat hair. Leave on for 2-3 minutes, then rinse thoroughly. Dry hair and style as desired. Since our salon beginnings in 1948, TRESemmé® has been dedicated to creating professional-quality haircare products, designed to help you achieve gorgeous hair every day. The TRESemmé Damage Protect Shampoo bottles are made with at least 25% recycled material. **Less breakage Vs. non-conditioning shampoo.