SAY HELLO TO MAGMIMI Meet MagMiMi - the cutest mystery collectible plush toys! Tiny, adorable, and totally magnetic - MagMiMi are palm-sized plush pals packed with personality! Each one features a super-soft cuddly body, a smooth stylised roto-cast head, built-in magnets in every limb, and a premium metal keychain so you can take them anywhere. Wear them, stick them, link them—there’s no wrong way to play! Pop them onto your finger, snap them onto your fridge, clip them to your backpack, or connect them together to create your very own irresistibly cute plush parade. A Surprise in Every Tin! Every MagMiMi comes inside its own custom metal display tin—perfect for posing, storing, and showing off your collection. Open it up for a mystery reveal… who will you find inside? There are 9 adorable MagMiMi friends to collect in Series One, each designed with super cute, on-trend kawaii style. Which character will you discover? One supplied, styles may vary