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The New Balance 550, a basketball icon since 1989, re-emerged from the archives in 2020 to become a global fashion favorite. Its low top, streamlined silhouette offers a clean, classic look, while the durable leather upper and rubber outsole ensure lasting style and traction.
Clean and classic leather upper
New Balance branding details
Lace closure secures the fit
Cushioned midsole for all-day comfort
Durable rubber traction
The New Balance 550, a basketball icon since 1989, re-emerged from the archives in 2020 to become a global fashion favorite. Its low top, streamlined silhouette offers a clean, classic look, while the durable leather upper and rubber outsole ensure lasting style and traction.
JD is a leading global sports fashion powerhouse that seeks to inspire the emerging generation of globally-minded consumers through a connection to the universal cultures of sport, music and fashion.
